Branding and Marketing Pro System: DP Framework with Videos

A Branding and Marketing System with Zero Fluff, All Focus

The DP Framework – Pro System is the same structure I use with my own clients and the one they rave about. It’s now available to you, complete with video walkthroughs to help you apply it with clarity and confidence.

This isn’t a passive worksheet or a pile of theory. It’s your go-to tool for defining your brand, shaping your coaching offer, and getting your message aligned across platforms without overthinking it.

It’s the exact framework used inside the Branding & Marketing for Coaches course.

Whether you’re building from scratch or refining an existing brand, this system helps you transform scattered ideas into a strong, strategic foundation.

No jargon. No long-winded theory. Just one powerful system to bring your brand together.

What’s included in the Pro Version?

This version is designed for coaches and consultants who require both the framework and a video walkthrough. You’ll not only get the editable system — you’ll also learn how to use it, how to avoid the biggest mistakes, and how to get the most out of each tab.

You’ll get an editable Google Sheet and two walkthrough videos.

✅ Guided Walkthrough Videos

Video 1: How to use the full DP Framework. 

An end-to-end guide on how each grid works, how they connect, and how to get the most from the system.

Video 2:  Deep dive into the LinkedIn tab.

A focused tutorial on how to use the LinkedIn tab to improve your profile and attract ideal leads.

✅ DP Framework Google Sheet

It contains:

Your Brand Grid

Define your purpose, beliefs, and brand tone — the emotional core of your coaching identity.

The Competitors Grid

Position yourself smartly by mapping your niche, identifying gaps, and owning your unique value.

The Product Grid

Get clear on your offer, from transformation promise to delivery, and where it fits in your business.

The Brand Strategy Grid

Craft consistent messaging, select on-brand keywords, and clarify how you want to sound and show up.

The Audience Journey Grid

Understand your client’s path from discovery to conversion and fine-tune the steps they move through.

The Online Strategies Grid

Choose where to show up online, streamline your marketing channels, and align them with your goals.

The LinkedIn Grid

Refine your LinkedIn profile to reflect your brand and attract aligned connections with help from the video.

The Example Grid

Use this sample weekly content plan (6 posts/week) to create or adapt your own content calendar fast.

Who it’s for

This system is perfect for:

• Coaches, consultants, and creatives with lots of ideas but no unified brand strategy

• Solopreneurs refining their message or building new offers

• Anyone who wants to tidy up their digital presence without starting from zero

Especially helpful if:

• You’ve worked with clients but still feel “off” when you explain what you do

• You want a tool that adapts to your business

• You’re DIY-ing your brand and are tired of reinventing the wheel

What this is NOT

🚫 A branding course
🚫 A Canva logo kit
🚫 A content calendar
🚫 A theory-heavy course

This is a pro-smart strategic tool with guidance that will give you clarity and direction. It helps you organize the foundational layers of your brand and offers in a way that actually makes sense (and sells).

What coaches are saying

Get Instant Access Now

This is your shortcut to clarity, structure, and smarter growth.

• Buy now and get immediate access to the editable DP Framework (Pro System) and the two walkthrough videos
• No fluff. No filler. Just the brand clarity you’ve been craving

Frequently Asked Questions

Do I need to be an established coach to use this?

Not at all. The DP Framework works for both new and seasoned coaches. If you’re just starting out, it will help you get clear from the very beginning. If you’re more experienced, it’ll help you tighten your positioning, message, and offer structure.

What exactly do I get when I purchase this?

You’ll get access to an editable Google Sheet with 8 structured tabs:

✅ Your Brand
✅ Your Competitors
✅ Your Product
✅ Brand Strategy
✅ Audience Journey
✅ Online Strategies
✅ LinkedIn
✅ Example Grid (weekly posting content)

Each one is designed to help you align your message, audience, and offer in one place.

You also get two strategic walkthrough videos. One general for the whole DP Framework and one specific for optimizing your LinkedIn profile.

Is this just a branding template?

No — this is a business clarity system, not a design tool. It helps you articulate your brand values, refine your niche, organize your offers, and create a content strategy that fits your coaching business.

Do I need any extra tools?

Nope — just a Google account to access and edit the sheet. It’s fully hosted online and ready to duplicate for your own use.

Do I get a video walkthrough?

Yes! With the Pro System, you get two walkthrough videos that will help you understand the full system and how to optimize your LinkedIn profile.

If you’d like just the DP framework alone, check out the Core version here or explore the full course.

Is this included in your full Branding & Marketing for Coaches course?

Yes — the full course includes the DP Framework, video training, strategic lessons, and bonus resources. If you’re looking for full support, structure, and examples, the course might be a better fit.

You can join Branding and Marketing for Coaches here.

I already purchased your full course. Do I need this?

No — you already have access to everything inside the course, including the framework, walkthrough video, and all related materials.

Ready to Bring Clarity to Your Coaching Brand?

Stop second-guessing your niche, your message, or your offer. The DP Framework gives you the structure to build a brand that speaks clearly, sells confidently, and grows sustainably without the overwhelm.