Hi! I'm Pepi
I’m a Brand & Marketing Strategist helping coaches unmute their authentic voice and build thriving businesses.
Through my proven DP Framework, I transform how coaches approach branding and marketing. With over 10 years of experience in branding and marketing, I help my clients:
→ Create a distinctive, authentic brand that resonates
→ Develop smart, sustainable marketing systems
→ Build an engaging social media presence
→ Convert followers into devoted clients
→ Leverage AI tools strategically
→ Scale their coaching business efficiently
What makes me different?
I combine proven marketing strategies with soulful branding techniques. I also show you how to leverage AI tools like ChatGPT as your “smart sidekick” to save time without losing your unique voice.
My approach isn’t about following rigid formulas or trying to be someone you’re not. It’s about amplifying who you already are and connecting with the clients who need exactly what you offer.
At dePepi.com, I share this transformative framework through:
- My signature course, “Branding and Marketing for Coaches“
- Personalized coaching (limited spots available)
- Strategic brand development
The DP Framework has helped coaches, small businesses, and entrepreneurs develop clear brand messaging, create sustainable marketing systems, build an authentic online presence, and transform passion into profit.
Currently working with select clients while helping others transform their coaching businesses through my comprehensive courses.
Need private coaching?
My private coaching and mentoring program is designed for ambitious individuals who are committed to transforming their vision into a thriving reality.
dePepi's Story
dePepi began as a simple idea: a way to communicate my adventures to friends scattered around the globe. Living in Japan, I dreaded spending countless hours drafting emails in multiple languages. Then, a thought struck me: why not start a blog? With a blog, my friends could read about my experiences at their leisure without waiting for an email to arrive.
What started as a personal journal quickly evolved into something more. On dePepi, I began sharing my love for books, movies, and comics. But that was just the beginning. Battling anxiety, I turned to digital collage as a creative outlet. What started as a personal project transformed into a card game. I showed it to a friend, and to my astonishment, they wanted a copy. Soon, friends of friends wanted it, too! I found myself researching how to sell it online. My blog, once a mere hobby, became a side hustle almost by accident. And then, I began sharing my books and knowledge through courses.
dePepi became my constant companion, supporting me through some of my most challenging moments—like a divorce and the lockdown. It moved with me across continents and jobs, a reliable source of comfort and creativity.
And then, life threw me another curveball. The last company I worked for decided to lay off nearly an entire department. As a Team Leader, I had little time to process my own feelings or plan my next steps. Amidst the chaos of mass layoffs, uncertainty loomed for everyone. What would happen to me? Should I search for a job as a Team Leader, or should I dare to take a different path? But what, exactly?
Then, a revelation struck—one of those aha moments you never expect. Staring at the platform that started as a simple blog and is now brimming with games, books, and courses, I asked myself: What if I turned this side hustle into my main gig? What if I shared more of what I know? Found clients that want my take on things?
My last day at work was November 2023. Just 15 days later, I landed my first client. I applied the same strategies I’d shared with others to build their businesses and watched dePepi flourish.
This is how dePepi grew from wanting to share my adventures and things I love with friends to a thriving platform helping others realize their dreams. And the journey? It’s only just begun.
I Worked With
Published On
Offsetting Carbon Footprint
And helping fellow human & furry friends. Click on the images to find out how to do the same.
